Holistic and Integrative Gut Health Wellness Market Size, Share & Trends Analysis Report By Product (Probiotic Supplements, Prebiotic Supplements, Digestive Enzymes Supplements, Functional Foods, Others), By End-user (Consumers, Healthcare Providers, Wellness Centers, Others), By Region, And By Segment Forecasts, 2024-2032

Market Dynamics

Drivers

Nowadays’ consumers possess a deep understanding of well-being, which encompasses a comprehensive, all-encompassing basis for health. The wellness sector has grown significantly, especially with a renewed focus on and understanding of integrative medicine. Women in particular are seeking holistic solutions for their health issues. A number of factors, such as the growing number of new products and the growing emphasis on living a healthy lifestyle, are driving the market’s growth. Due to the growing emphasis on encouraging healthy lifestyles and wellness initiatives, the market for health and wellness is growing dramatically.

Challenges

There may be a need for more trained professionals or experts in the field as demand for integrative and holistic approaches to gut health rises. This might restrict the services that are offered and prevent the market from growing. It may be difficult for people to afford integrative and holistic treatments for gut health in many healthcare systems due to insurance coverage that is either minimal or nonexistent. Certain integrative and holistic gut health goods and services might be somewhat pricey, which would prevent them from being available to a larger range of people. This may provide a challenge for people looking for these solutions, particularly in areas with lower incomes or insufficient access to healthcare.

Competitive Landscape

Some Major Key Players In The Holistic and Integrative Gut Health Wellness Market:

• Garden of Life,
• Renew Life
• Culturelle,
• Integrative Therapeutics
• Mega Food
• NOW Foods
• Thorne Research
• Pure Encapsulations
• GT’s Living Foods
• Himalaya Wellness Company

Recent Developments

• In Sept 2021- MegaFood’s new Digestive Health Water Enhancers are an addition to their line of digestive health goods. The new line was offered in convenient stick packs that could be taken on the go. Just add to water, mix well, and enjoy.

• In July 2021- The probiotic Culturelle targeted metabolic health and weight control. BPL1, a proprietary strain developed by ADM, has been shown to reduce visceral obesity and reduce weight management biomarkers.The company also reported an increase in consumer awareness regarding the impact of the gastrointestinal microbiome on metabolic health, particularly immune and mental health.

Regional Analysis

It is anticipated that the holistic and integrative gut health wellness market in North America will grow to a massive market share. The region’s holistic and integrative gut health wellness market is anticipated to grow as a result of factors such as growing industrialization and population, as well as rising R&D activity by major players. In addition, a sizeable portion of the market belonged to the Asia Pacific region. Asia’s market for holistic and integrative gut health and wellness will be driven by the increasing number of new product launches in the packaged health and wellness food industry as well as other categories. Growing health consciousness drove demand for at-home wellness services and products. During the lockdowns, the use of smart connected fitness devices—like wristbands and smartwatches—grew throughout Asia in order to monitor performance and improve

Target Audience for Holistic and Integrative Gut Health Wellness Market

• Health and Wellness Enthusiasts
• Individuals with Digestive Health Issues
• Nutritionists and Dietitians
• Holistic Health Practitioners
• Functional Medicine Practitioners
• Integrative Medicine Clinics
• Health Food Stores and Supplement Retailers
• Fitness Centers and Gyms

Key Market Insights

• During the forecast period, the functional foods segment is expected to be the largest based on product type.
• The consumer segment is expected to be the largest during the forecast period based on end-users.
• According to analysis, the market’s fastest-growing region is Asia Pacific.
• According to analysis, the North American region will hold the largest share of the global market from 2024 to 2032.
• Several prominent companies in the market include Garden of Life, Renew Life, Culturelle, Integrative Therapeutics, MegaFood, NOW Foods, Thorne Research, Pure Encapsulations, GT’s Living Foods, and Himalaya Wellness Company.

Segmentation of Holistic and Integrative Gut Health Wellness Market

Holistic and Integrative Gut Health Wellness Market By Product

• Probiotic Supplements
• Prebiotic Supplements
• Digestive Enzymes Supplements
• Functional Foods,
• Others

Holistic and Integrative Gut Health Wellness Market By End-User

• Consumers
• Healthcare Providers
• Wellness Centers
• Others

Holistic and Integrative Gut Health Wellness Market By Region

North America

• The US
• Canada
• Mexico

Europe

• Germany
• The UK
• France
• Italy
• Spain

Rest of Europe

Asia-Pacific-

• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Rest of Latin America

Middle East & Africa

• GCC Countries
• South Africa
• Rest of Middle East and Africa