デジタルエクスペリエンスプラットフォーム市場分析と将来の成長</font></font>

Name: デジタルエクスペリエンスプラットフォーム（DXP）ソフトウェア市場：コンポーネント別（プラットフォーム、サービス）、展開別（オンプレミス、クラウド）、最終用途別（BFSI、ヘルスケア、ITおよび通信、製造、小売、その他）および地域別、2022年から2029年までの世界的な傾向と予測
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Author: Exactitude Consultancy
ISBN: 22178

デジタルエクスペリエンスプラットフォーム (DXP) ソフトウェア市場の概要

デジタルエクスペリエンスプラットフォーム (DXP) ソフトウェア市場は、2022 年から 2029 年にかけて 11% の CAGR で成長すると予想されています。2020 年の 94.2 億米ドルから 2029 年には 241 億米ドルを超えると予想されています。

デジタルエクスペリエンスプラットフォーム (DXP) は、デジタル変革を進めている企業のニーズを満たし、より優れた顧客体験を提供することを目的とした、エンタープライズソフトウェアの新しいカテゴリです。DXP は、単一の製品の場合もあれば、連携して動作する製品のコレクションの場合もあります。DXP により、企業は業務をデジタル化し、連携した顧客体験を提供し、実用的な顧客インサイトを収集できます。DXP (デジタルエクスペリエンスプラットフォーム) ソフトウェアは、複数のチャネルにわたるデジタル顧客体験を管理するための統合プラットフォームを企業に提供し、パーソナライズされた、魅力的で一貫性のある体験を実現します。これにより、顧客満足度、ロイヤルティ、ビジネス成長のレベルが向上します。

パーソナライズされたコネクテッドエクスペリエンスの人気が高まっています。ユーザーはいつでも情報が利用できることを期待しており、デジタルエクスペリエンスプラットフォームの重要性が強調されています。同時に、最近のパンデミックにより、組織は業務と労働力を仮想環境に迅速に移行する必要に迫られています。不確実な環境では、デジタルサービスの正確な需要と配信要件を理解することがますます重要になっています。組織が顧客、従業員、サプライヤー、パートナーのエコシステム全体で優れたエクスペリエンスを提供しようと努める中、最高のデジタルエクスペリエンスプラットフォームが今や基礎となっています。

属性	詳細
研究期間	2020-2029
基準年	2021
推定年	2022
予測年	2022-2029
歴史的期間	2018-2020
ユニット	価値（10億米ドル）
セグメンテーション	コンポーネント別、展開別、最終用途別、地域別
コンポーネント別	プラットフォームサービス
展開別	オンプレミス雲
最終用途別	英国健康管理 IT および通信製造業小売りその他

ソーシャルネットワーキング、ビデオ共有、ホストサービス、Web アプリケーション、ポッドキャスティングの採用の増加は、企業がデジタルエクスペリエンスプラットフォームに投資する上で非常に重要です。組織は DXP を使用して顧客の当面のニーズを理解し、さまざまなデジタルチャネルを介して適切なコンテンツを配信できます。さらに、デジタルエクスペリエンスプラットフォームは、クライアントアクティビティの監視、高度な分析機能、既存のフレームワークとのシームレスな統合など、いくつかの追加の利点を提供します。主要な市場プレーヤーは、人工知能 (AI)、機械学習 (ML)、ビッグデータ分析などの高度なテクノロジーに投資してデジタルプラットフォームをさらに改善することに注力しており、これが DXP 市場の成長を牽引しています。

実装とメンテナンスのコストが高いことは、DXP ソフトウェア市場における制約の 1 つです。DXP ソリューションを成功裏に導入し、効果的に活用するには、リソース、インフラストラクチャ、トレーニングに多額の投資が必要です。このため、予算が限られている中小企業が DXP ソリューションを実装することが困難になることがあります。DXP ソフトウェアをレガシーシステムやサードパーティアプリケーションと統合する複雑さも、もう 1 つの制約です。多くの企業には、DXP ソリューションと統合する必要がある既存の IT システムとアプリケーションがあり、これには時間と専門的な技術知識が必要になる場合があります。さらに、すべてのソフトウェアベンダーがオープン API や標準化された統合方法を提供しているわけではないため、サードパーティアプリケーションとの統合は困難であり、DXP ソリューションの柔軟性と拡張性が制限されます。

DXP は、ビジネス活動とビジネスモデルの変革を可能にし、技術の変化から利益を得て、市場に有利な成長機会を提供します。組織は、デジタルエクスペリエンスプラットフォームを使用して、さまざまなプロセス最適化の問題に対処できます。さらに、デジタル化を活用することで、これらのプラットフォームは、企業が新しいビジネスモデル、製品、およびサービスを開発し、より大きな顧客ベースに到達できるようにします。デジタルエクスペリエンスプラットフォームは、今後の技術の変化と未来のテクノロジーの機会を活用するために、ビジネス活動、従来のプロセス、およびビジネスモデルの変革にも役立ちます。

ロックダウン、旅行禁止、事業閉鎖、そして歴史的に高いインフレ率とそれに続く崩壊と景気後退をもたらした新型コロナウイルス感染症のパンデミックは、経済、企業、そして人々に必然的に影響を及ぼしました。デジタルおよびソフトウェア製品とサービスのプロバイダーはロックダウン中に急成長を遂げましたが、米国を含む多くの国で景気後退が迫っているという懸念から、企業は設備投資と雇用を削減し、投資と拡大の計画を延期せざるを得なくなりました。ロシアとウクライナの紛争は、世界的なサプライチェーンの混乱を悪化させています。これらの世界的なマクロ経済のマイナス傾向は、世界的なデジタルエクスペリエンスプラットフォーム（DXP）市場を含むさまざまな市場の成長を妨げる可能性があります。

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Digital Experience Platforms (DXP) Software Market | Exactitude Consultancy

デジタルエクスペリエンスプラットフォーム (DXP) ソフトウェア市場 | Exactitude Consultancy[/キャプション]

Frequently Asked Questions

• What is the expected CAGR in terms of revenue for the global digital experience platforms (DXP) software market over the forecast period (2020–2029)?

The global digital experience platforms (DXP) software market revenue is projected to expand at a CAGR of 11% during the forecast period.

• What was the global digital experience platforms (DXP) software market valued at in 2020?

The global digital experience platforms (DXP) software market was valued at USD 9.42 Billion in 2020.

• Who are the key players in the digital experience platforms (DXP) software market?

Some key players operating in the digital experience platforms (DXP) software market include Acquia Inc., ADOBE INC., IBM Corporation, Liferay, Inc., Microsoft Corporation, Open Text Corporation, Oracle Corporation, Salesforce.com, Inc.

• What are the factors driving the digital experience platforms (DXP) software market?

In the coming years, market expansion is anticipated to be fueled by improvements in smart device performance and effectiveness.

• What are the factors driving the digital experience platform market?

The continued integration of the latest technologies, such as the Internet of Things (IoT), Artificial Intelligence (AI), Virtual Reality (VR), and Machine Learning (ML), into digital experience platform (DXP) solutions, is expected to play a niche role in driving the growth of the digital experience platform market.

• Which region will lead the global digital experience platforms (DXP) software market?

North America region will lead the global digital experience platforms (DXP) software market during the forecast period 2022 to 2029.

Digital Experience Platforms (DXP) Software Market Segment Analysis

The digital experience platforms (DXP) software market is segmented based on component, microphone solution, application, and region. By component the market is bifurcated into platform and services; by deployment the market is bifurcated into on-premise and cloud; by end-use the market is bifurcated into BFSI, healthcare, IT & telecom, manufacturing, retail, others, and region.

In 2021, the platform segment held 69.3% of the market. Various enterprises' aggressive efforts to provide integrated, personalized, and optimized user engagement and experience across multiple marketing channels are expected to drive segment growth. During the forecast period, the services segment is expected to grow at a CAGR of 15.3%. DXP services assist organisations in increasing their Return on Investment (ROI), lowering expenses, and improving operational performance. Organizations are expected to use professional services to complete their operations after recognizing the need for a workforce with a specific skill set to accelerate digital transformation.

Cloud-based had the highest market share in 2021 and is expected to grow at the fastest CAGR of 14.11% during the forecast period. This is due to the scalability and flexibility of cloud-based software, as well as security and control over the data center, which are some of the key factors that will drive segment growth.

In 2021, the retail segment held 28.1% of the market. The increasing internet penetration rate and the growing preference for mobile apps for making purchases and related decisions can be attributed to the segment growth. Additionally, retailers are using digital e-commerce and web applications to attract new customers while retaining existing ones. During the forecast period, the BFSI segment is expected to grow at a CAGR of 15.1%. Financial institutions' continued rollout of contactless and paperless services has improved overall efficiency and productivity, resulting in a better customer experience.

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Digital Experience Platforms (DXP) Software Market | Exactitude Consultancy[/caption]

Digital Experience Platforms (DXP) Software Market Key Players

The digital experience platforms (DXP) software market key players include Acquia Inc., ADOBE INC., IBM Corporation, Liferay Inc., Microsoft Corporation, Open Text Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE, Sitecore, and others. Recent Development:

29 March 2023: IBM (NYSE: IBM) and Wasabi Technologies, the hot cloud storage company, announced they are collaborating to drive data innovation across hybrid cloud environments.
08 March 2023: The EY organization (EY) and IBM (NYSE: IBM) announced a global collaboration to focus on environmental, social and governance (ESG) solutions that aim to help organizations accelerate business transformation with value-led sustainability.

Who Should Buy? Or Key Stakeholders

Investors
IT Industry
Telecommunication Industry
Healthcare Industry
End-users Companies
Government Organization
Regulatory Authorities
Others

Digital Experience Platforms (DXP) Software Market Regional Analysis

The digital experience platforms (DXP) software market by region includes North America, Asia-Pacific (APAC), Europe, South America, and Middle East & Africa (MEA).

North America: includes the US, Canada, Mexico, and Rest of North America
Asia Pacific: includes China, Japan, South Korea, India, Australia, and Rest of APAC
Europe: includes UK, Germany, France, Italy, Spain, Russia, and Rest of Europe
South America: includes Brazil, Argentina, and Rest of South America

Middle East & Africa: includes UAE, South Africa, Saudi Arabia and Rest of MEA In 2022, the North American digital experience platform market will command a revenue share of more than 40%. The region's expanding retail business requires better experience platforms, and DXPs help retailers segment customers based on their purchasing habits. Before making a purchase, digitally savvy consumers prefer to gather information about a product. As a result, businesses invest in digital methods to facilitate such discovery. Employees must be provided with appropriate tools in order to better serve knowledgeable clients, which is another factor supporting DXP's North American expansion. During the forecast period, APAC is expected to gain dominance in the global market. As a result of the widespread adoption of new technologies such as cloud computing, artificial intelligence (AI), and analytics. Furthermore, the presence of developing economies such as China and India, which are rapidly adopting new technologies, is expected to contribute to DXP market growth in the APAC region. During the forecasted period, Europe is expected to have a significant CAGR. Increased digitization and cloud-based technology adoption are all contributing to the region's growth [caption id="attachment_22247" align="aligncenter" width="1920"]

Digital Experience Platforms (DXP) Software Market | Exactitude Consultancy[/caption]

Key Market Segments: Digital Experience Platforms (DXP) Software Market

Digital Experience Platforms (DXP) Software Market By Component, 2020-2029, (USD Billion)

Platform
Services

Digital Experience Platforms (DXP) Software Market By Deployment, 2020-2029, (USD Billion)

On-Premise
Cloud

Digital Experience Platforms (DXP) Software Market By End-Use, 2020-2029, (USD Billion)

BFSI
Healthcare
It & Telecom
Manufacturing
Retail
Others

Digital Experience Platforms (DXP) Software Market By Region, 2020-2029, (USD Billion)

North America
Asia Pacific
Europe
South America
Middle East And Africa

Important Countries In All Regions Are Covered.

Key Question Answered

What is the expected growth rate of the digital experience platforms (DXP) software market over the next 7 years?
Who are the major players in the digital experience platforms (DXP) software market and what is their market share?
What are the end-user industries driving demand for market and what is their outlook?
What are the opportunities for growth in emerging markets such as Asia-pacific, Middle East, and Africa?
How is the economic environment affecting the digital experience platforms (DXP) software market, including factors such as interest rates, inflation, and exchange rates?
What is the expected impact of government policies and regulations on the digital experience platforms (DXP) software market?
What is the current and forecasted size and growth rate of the global digital experience platforms (DXP) software market?
What are the key drivers of growth in the digital experience platforms (DXP) software market?
Who are the major players in the market and what is their market share?
What are the distribution channels and supply chain dynamics in the digital experience platforms (DXP) software market?
What are the technological advancements and innovations in the digital experience platforms (DXP) software market and their impact on product development and growth?
What are the regulatory considerations and their impact on the market?
What are the challenges faced by players in the digital experience platforms (DXP) software market and how are they addressing these challenges?
What are the opportunities for growth and expansion in the digital experience platforms (DXP) software Market?

What are the service offerings and specifications of leading players in the market?

Exactitude Consultancy Services Key Objectives:

Increasing sales and market share
Developing new technology
Improving profitability
Entering new markets
Enhancing brand reputation

導入
1. 市場の定義
2. 市場セグメンテーション
3. 研究タイムライン
4. 前提と制限

研究方法
1. データマイニング
  1. 二次調査
  2. 一次研究
  3. 専門家のアドバイス
2. 品質チェック
  1. 最終レビュー
3. データ三角測量
  1. ボトムアップアプローチ
  2. トップダウンアプローチ
  3. 研究の流れ
4. データソース

エグゼクティブサマリー

市場概要
1. グローバルデジタルエクスペリエンスプラットフォーム（DXP）ソフトウェア市場の展望
  1. 市場の推進要因
  2. 市場の制約
  3. 市場機会
2. デジタルエクスペリエンスプラットフォーム（DXP）ソフトウェア市場へのCOVID-19の影響
3. ポーターの5つの力モデル
  1. 新規参入からの脅威
  2. 代替選手からの脅威
  3. サプライヤーの交渉力
  4. 顧客の交渉力
  5. 競争の度合い
4. 業界バリューチェーン分析

グローバルデジタルエクスペリエンスプラットフォーム (DXP) ソフトウェア市場 (コンポーネント別、10 億米ドル)、2020 年 - 2029 年
1. プラットフォーム
2. サービス

グローバルデジタルエクスペリエンスプラットフォーム (DXP) ソフトウェア市場 (導入別、10 億米ドル)、 2020 年 - 2029 年
1. オンプレミス
2. 雲

世界のデジタルエクスペリエンスプラットフォーム（DXP）ソフトウェア市場（最終用途別、10億米ドル）、2020年～2029年
1. 英国
2. 健康管理
3. IT & 通信
4. 製造
5. 小売り
6. その他

地域別グローバルデジタルエクスペリエンスプラットフォーム（DXP）ソフトウェア市場（10億米ドル）、2020年～2029年
1. 北米
  1. 私たち
  2. カナダ
  3. メキシコ
  4. 北米のその他の地域
2. 南アメリカ
  1. ブラジル
  2. アルゼンチン
  3. コロンビア
  4. 南米のその他の地域
3. ヨーロッパ
  1. ドイツ
  2. 英国
  3. フランス
  4. イタリア
  5. スペイン
  6. ロシア
  7. その他のヨーロッパ
4. アジア太平洋
  1. インド
  2. 中国
  3. 日本
  4. 韓国
  5. オーストラリア
  6. その他のアジア太平洋地域
5. 中東・アフリカ
  1. アラブ首長国連邦
  2. サウジアラビア
  3. 南アフリカ
  4. その他の中東およびアフリカ

企業プロフィール*

（事業概要、会社概要、提供製品、最近の動向）

株式会社アクイア

アドビ株式会社

IBM株式会社

ライフレイ株式会社

マイクロソフト株式会社

オープンテキスト株式会社

オラクル株式会社

株式会社コム

SAP SE

サイトコア

*企業リストは参考です

表のリスト

TABLE 1          GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 2          GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 3          GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 4          GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY REGION (USD BILLION), 2020-2029

TABLE 5          NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 6          NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 7          NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 8          NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COUNTRY (USD BILLION), 2020-2029

TABLE 9          US DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 10        US DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 11        US DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 12        CANADA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (BILLION), 2020-2029

TABLE 13        CANADA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 14        CANADA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 15        MEXICO DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 16        MEXICO DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 17        MEXICO DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 18        REST OF NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 19        REST OF NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 20        REST OF NORTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 21        SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 22        SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 23        SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 24        SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COUNTRY (USD BILLION), 2020-2029

TABLE 25        BRAZIL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 26        BRAZIL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 27        BRAZIL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 28        ARGENTINA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 29        ARGENTINA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 30        ARGENTINA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 31        COLOMBIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 32        COLOMBIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 33        COLOMBIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 34        REST OF SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 35        REST OF SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 36        REST OF SOUTH AMERICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 37        ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 38        ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 39        ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 40        ASIA-PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COUNTRY (USD BILLION), 2020-2029

TABLE 41        INDIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 42        INDIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 43        INDIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 44        CHINA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 45        CHINA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 46        CHINA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 47        JAPAN DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 48        JAPAN DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 49        JAPAN DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 50        SOUTH KOREA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 51        SOUTH KOREA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 52        SOUTH KOREA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 53        AUSTRALIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 54        AUSTRALIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 55        AUSTRALIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 56        REST OF ASIA PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 57        REST OF ASIA PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 58        REST OF ASIA PACIFIC DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 59        EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 60        EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 61        EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 62        EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COUNTRY (USD BILLION), 2020-2029

TABLE 63        GERMANY DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 64        GERMANY DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 65        GERMANY DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 66        UK DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 67        UK DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 68        UK DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 69        FRANCE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 70        FRANCE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 71        FRANCE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 72        ITALY DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 73        ITALY DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 74        ITALY DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 75        SPAIN DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 76        SPAIN DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 77        SPAIN DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 78        RUSSIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 79        RUSSIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 80        RUSSIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 81        REST OF EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 82        REST OF EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 83        REST OF EUROPE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 84        MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 85        MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 86        MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 87        MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COUNTRY (USD BILLION), 2020-2029

TABLE 88        UAE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 89        UAE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 90        UAE DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 91        SAUDI ARABIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 92        SAUDI ARABIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 93        SAUDI ARABIA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 94        SOUTH AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 95        SOUTH AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 96        SOUTH AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

TABLE 97        REST OF MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT (USD BILLION), 2020-2029

TABLE 98        REST OF MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT (USD BILLION), 2020-2029

TABLE 99        REST OF MIDDLE EAST AND AFRICA DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE (USD BILLION), 2020-2029

LIST OF FIGURES

FIGURE 1          MARKET DYNAMICS

FIGURE 2          MARKET SEGMENTATION

FIGURE 3          REPORT TIMELINES: YEARS CONSIDERED

FIGURE 4          DATA TRIANGULATION

FIGURE 5          BOTTOM-UP APPROACH

FIGURE 6          TOP-DOWN APPROACH

FIGURE 7          RESEARCH FLOW

FIGURE 8          GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT, USD BILLION, 2020-2029

FIGURE 9          GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT, USD BILLION, 2020-2029

FIGURE 10       GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE, USD BILLION, 2020-2029

FIGURE 11       GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY REGION, USD BILLION, 2020-2029

FIGURE 12       PORTER’S FIVE FORCES MODEL

FIGURE 13       GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY REGION, USD BILLION, 2021

FIGURE 14       GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY COMPONENT, USD BILLION, 2021

FIGURE 15       GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY DEPLOYMENT, USD BILLION, 2021

FIGURE 16       GLOBAL DIGITAL EXPERIENCE PLATFORMS (DXP) SOFTWARE MARKET BY END-USE, USD BILLION, 2021

FIGURE 17       MARKET SHARE ANALYSIS

FIGURE 18       ACQUIA INC.: COMPANY SNAPSHOT

FIGURE 19       ADOBE INC.: COMPANY SNAPSHOT

FIGURE 20       IBM CORPORATION: COMPANY SNAPSHOT

FIGURE 21       LIFERAY INC.: COMPANY SNAPSHOT

FIGURE 22       MICROSOFT CORPORATION: COMPANY SNAPSHOT

FIGURE 23       OPEN TEXT CORPORATION: COMPANY SNAPSHOT

FIGURE 24       ORACLE CORPORATION: COMPANY SNAPSHOT

FIGURE 25       SALESFORCE.COM INC.: COMPANY SNAPSHOT

FIGURE 26       SAP SE: COMPANY SNAPSHOT

FIGURE 27       SITECORE: COMPANY SNAPSHOT

Identifying Key Products in the Market

The identification of key products in any market is pivotal for understanding what drives consumer interest, technological innovation, and competitive advantage. Here’s how to approach this:
Market Analysis Reports: Start with syndicated market analysis reports from firms like Nielsen, Euromonitor, or specialized industry analysts. These reports often highlight leading products based on sales data, innovation, and consumer feedback.
Patent Filings: Reviewing patent filings can provide insight into technological innovations and future products that may impact the market. Databases like the United States Patent and Trademark Office (USPTO) or the World Intellectual Property Organization (WIPO) can be invaluable.
Ecommerce Platforms and Retailer Websites: Analyzing bestselling products and customer reviews on platforms such as Amazon, Flipkart, or direct retailer websites can offer direct insights into consumer preferences and product popularity.
Consumer Surveys and Feedback: Conducting surveys or analyzing online forums and social media can reveal consumer preferences, pain points, and desired features in products. Tools like SurveyMonkey, Google Surveys, or social listening platforms can facilitate this process.

Segmenting the Market and Products

Market and product segmentation is crucial for targeting marketing efforts and product development. Here’s a methodology for segmenting based on technical specifications:
Technical Specifications Review: Compile a comprehensive list of products within the market, focusing on their technical specifications. This could involve processor speeds for electronics, ingredients for food products, or material composition for apparel.
Factor Analysis: Use statistical techniques like factor analysis to group products based on shared technical specifications. This method helps identify underlying relationships between different specifications and how they cluster together.
Expert Consultation: Engage with industry experts or technical specialists to ensure that the segmentation makes sense from both a market and a technical perspective. This step ensures the practical relevance of the segments identified.

Identifying and Classifying Key Application Segments

Understanding how products are used in different applications is essential for market strategy:
Use Case Analysis: Identify common use cases for products by reviewing product literature, customer testimonials, and case studies. This helps understand the variety of applications each product serves.
Industry Surveys: Conduct surveys targeting professionals in the field to understand how and why certain products are preferred in specific applications. This can also reveal unmet needs in the market.
ApplicationBased Segmentation: Group products based on their primary applications, considering factors such as industry use, consumer vs. professional use, and environmental conditions.

Calculating Market Size Using TopDown and BottomUp Approaches

Estimating the market size accurately is fundamental for strategic planning:
TopDown Approach: Start with global industry data and narrow down to the target market by applying known market shares or segmentation percentages. Industry reports and financial databases are key sources for this approach.
BottomUp Approach: Aggregate sales data or unit shipments from all known market participants. This might require gathering data from company reports, industry associations, and sales channels.
Combining Approaches: Validate the market size estimates by comparing the results from both approaches. Discrepancies can highlight areas requiring further investigation.

Calculating the CAGR for the Market

The Compound Annual Growth Rate (CAGR) is a useful measure to understand market growth over time:
Historical Sales Data: Gather historical sales or market size data over a defined period. Public company filings, industry reports, and government databases can be sources for this data.
CAGR Formula: Apply the CAGR formula \[CAGR = (EV/BV)^{1/n} 1\], where EV is the end value, BV is the beginning value, and n is the number of periods.
Segment and Overall Market CAGR: Calculate CAGR for both the overall market and individual segments to understand growth patterns.

Sources for Secondary or Desk Research

Identifying the right sources is crucial for accurate desk research:
Industry and Market Research Reports: Sources like IBISWorld, Statista, and Frost & Sullivan offer comprehensive industry reports.
Government and International Organizations: Websites of the U.S. Census Bureau, World Bank, and OECD provide economic and industry specific data.
Academic Journals: Platforms like Google Scholar and JSTOR can offer peer reviewed articles on market trends and consumer behavior.
News Archives and Trade Publications: Stay informed on industry developments through sources like Bloomberg, Reuters, and specific trade journals relevant to the market in question.
Each of these steps requires careful consideration and a systematic approach to ensure that the market research report is robust, insightful, and actionable.

Digital Experience Platforms (DXP) Software Market

Base Year Value ()

CAGR ()

Forecast Year Value ()

Historical Data Period

Largest Region

Forecast Period

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デジタル エクスペリエンス プラットフォーム (DXP) ソフトウェア市場の概要

Frequently Asked Questions

• What is the expected CAGR in terms of revenue for the global digital experience platforms (DXP) software market over the forecast period (2020–2029)?

• What was the global digital experience platforms (DXP) software market valued at in 2020?

• Who are the key players in the digital experience platforms (DXP) software market?

• What are the factors driving the digital experience platforms (DXP) software market?

• What are the factors driving the digital experience platform market?

• Which region will lead the global digital experience platforms (DXP) software market?

Digital Experience Platforms (DXP) Software Market Segment Analysis

Digital Experience Platforms (DXP) Software Market Key Players

Who Should Buy? Or Key Stakeholders

Digital Experience Platforms (DXP) Software Market Regional Analysis

Key Market Segments: Digital Experience Platforms (DXP) Software Market

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デジタルエクスペリエンスプラットフォーム (DXP) ソフトウェア市場の概要