무수 화장품은 수분, 영양 및 기타 미용적 이점을 제공하기 위해 오일, 버터 및 파우더를 활용하여 물 없이 제형됩니다. 이러한 제품은 물을 제외함으로써 종종 유통기한이 길고 활성 성분 농도가 더 높습니다. 예로는 오일 기반 세럼, 솔리드 밤, 파우더 파운데이션 및 솔리드 샴푸가 있습니다. 이러한 제품은 친환경적일 뿐만 아니라 포장 폐기물을 줄이고 여행 에 편리합니다 .
무수 화장품 산업은 환경 의식이 높아지고 지속 가능한 뷰티 제품에 대한 소비자 관심이 커지면서 강력한 성장을 이룰 태세입니다. 생산 비용 상승과 소비자 교육의 필요성과 같은 장애물에 직면해 있지만, 혁신과 시장 성장을 위한 상당한 기회가 있습니다. 무수 화장품의 장점을 능숙하게 전달하고 최고 수준의 효율적인 제품을 만드는 데 주력하는 회사는 이 변화하는 시장 환경에서 번창할 것으로 기대됩니다.
소비자의 외모와 아름다움에 대한 선호도 때문에 무수 화장품 시장이 증가하고 있습니다. 소비자들은 친환경 라이프스타일을 채택하고 무수 화장품 시장 기회에 대해 더 많이 알게 되면서 풍부한 노화 방지 및 미용 성분이 있는 제품을 선택하고 있습니다.
기인하다 | 명세서 |
2023년 시장 규모 가치 | 87억 8천만 달러 |
2032년 수익 예측 | 246억 달러 |
성장률 CAGR | 2024년부터 2032년까지 연평균 성장률 10.8% |
양적 단위 | 2024년부터 2032년까지의 매출(10억 달러)과 CAGR |
역사적 해 | 2019년부터 2023년까지 |
예측 연도 | 2024-2032 |
제품 유형별 |
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응용 프로그램으로 |
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지역별로 |
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경쟁 환경 | Unilever Plc, The Waterless Beauty Company, L'Oreal SA, Kao Corporation, The Procter & Gamble Company, Loli, Clensta, Ruby's Organics, Carter + Jane, Taiki USA, Ktein, Niconi, True Botanicals, Allies Group Pte. Ltd., Lavedo Cosmetics, No Cosmetics, May Coop, Azafran Innovacion, Vantage Personal Care |
Customization Scope | Free customization report with the procurement of the report and modifications to the regional and segment scope. Particular Geographic competitive landscape. |
Waterless cosmetics are beauty and personal care products formulated without water. They often come in forms such as bars, powders, and balms.
Waterless Cosmetics Market Size is valued at USD 8.78 Bn in 2023 and is predicted to reach USD 24.60 Bn by the year 2032.
Waterless Cosmetics Market is predicted to develop at a 10.8% CAGR during the forecast period for 2024-2032.
Unilever Plc, The Waterless Beauty Company, L'Oreal SA, Kao Corporation, The Procter & Gamble Company, Loli, Clensta, Ruby's Organics, Carter + Jane
The Waterless cosmetics market is segmented by product type, consumer orientation, price range and sales channel. By product type, the market is segmented into skin care, hair care, cosmetics, and others. On the basis of consumer orientation, the market is divided into male, female and unisex. On the basis of sales channels, the market is divided into wholesalers/distributors, specialty stores, department stores, hypermarkets/supermarkets, e-commerce and other forms of retail. By price category, the market is divided into economy (below $30), mid-price ($30-$60) and premium (above $60).
By product, the share of the skin products segment in the waterless cosmetics market is significant.In the skin care category, players offer waterless products such as creams, serums, lotions, cleansers, etc. In addition, the demand for skin care products is relatively higher than that of cosmetics and hair care products. This is a major reason why the skin care category has been a good value in the market.
The women's segment grew rapidly.In terms of consumer orientation, the proportion of women is expected to be significant. Women are more beauty conscious than men and appreciate beauty products. In addition, their purchase frequency and money spent on beauty care products is relatively higher. These factors have resulted in the women's range having a good share of the waterless cosmetics market.
The region accounts for a significant share of North America's waterless cosmetics market revenue.The North American waterless cosmetics market will dominate the market during the forecast period as beauty bloggers, experts and influencers play a key role in shaping consumer beauty treatments and product preferences. Beauty influencers and bloggers have gained popularity and their ability to connect with their followers has fueled the market. Growing demand for organic and chemical-free skin care products and cosmetics is supporting the overall expansion of the country. Waterless cosmetics do not contain harmful preservatives that reduce skin irritation. This is one of the main factors behind the popularity of waterless cosmetics in the region. In Asia Pacific, the global market for waterless cosmetics will grow significantly due to rapid industrialization, government initiatives, and increasing funding for various industries.
The potency of waterless skincare and cosmetic products is a major factor contributing to the growing popularity of this trend. Consumers are increasingly drawn to eco-friendly beauty solutions, which minimize water usage and pollution. Waterless cosmetics offer numerous advantages, including extended shelf life, concentrated formulations, and reduced environmental impact.
Market ChallengesEven though the waterless cosmetics market is expanding, it encounters various obstacles. The increased production costs linked to developing concentrated, water-free formulas may result in elevated retail prices, rendering these items less attainable for budget-conscious consumers. Furthermore, there is a necessity for enhanced consumer awareness, as numerous prospective purchasers remain uninformed about the advantages and applications of waterless cosmetics. Surmounting skepticism and establishing credibility in these innovative products demands significant marketing and educational endeavors.
Market OpportunitiesThe waterless beauty industry presents a wide range of possibilities for creativity and growth. Companies have the chance to meet the increasing need for eco-friendly and efficient beauty items by creating a variety of innovative waterless products. Moreover, there is a potential for entering new markets that are experiencing a rise in environmental awareness and disposable incomes. Partnering with environmental groups and certification agencies can also boost brand reputation and appeal to environmentally conscious customers.
North America accounted for the largest market share in the waterless cosmetics market, driven by increasing consumer awareness about sustainability and eco-friendly products. The US leads the market, benefiting from a well-established beauty and personal care industry and a growing trend towards sustainable living. Major companies and startups in the US are at the forefront of innovating waterless cosmetic products. Canada follows closely, with consumers increasingly prioritizing environmentally friendly products, and the country’s strong regulatory framework ensures high standards for cosmetic products, driving consumer trust. Mexico is emerging as a growing market for waterless cosmetics, with rising consumer awareness about sustainability and the benefits of waterless products.
The Waterless Cosmetics Market is on a robust growth trajectory, driven by increasing consumer demand for sustainable and eco-friendly beauty products. With ongoing innovations and a rising awareness of environmental impact, the market is poised for significant expansion in the coming years.
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